How bright? Brighter than a 60 watt CFL bulb. I measured its brightness with a lux meter at 19" (1150 lux) and compared it with a reading I got from a CFL bulb at the same distance (527 lux). This lamp was significantly brighter. The spotlight it generates is somewhat smaller than a CFL bulb. It is sufficient to light the entire large format book, but not enough to light my entire desk surface with the same amount of light - the edges of the desk are darker. In the video you can see it lighting a large book, the book is fully in the light, but you can see the edges of the desk that are not well lighted. This is a nature of LED lights and to be expected.
The lamp has touch-less controls (on/off). The lamp uses an infrared sensor switch and I just need to wave my hand in front of it to turn it on.
This lamp has several modes of brightness. In general, I do not like lamps that require me to cycle through many options. This lamp has many options, but I can pre-set your favorite settings so I don't need to cycle through all the options. When I turn it off it remembers my choices.
Assembly tip: the base has a screen which needs to be loosened and then tightened after the arm is inserted into the base. This holds the arm securily attached to the base.
To summarize: I like its brightness, I like the long neck and that I can re-position it in many way.
You can find it on Amazon by following this link.
Ali Julia review ★★★★★